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The new generation of dealers to create value for users to join hands with Zhonglian Harvest developmenting together

2023-05-23

The new generation of dealers to create value for users to join hands with Zhonglian Harvest developmenting together


For agricultural machinery enterprises, dealers are their "right hand" in the market competition. With the scale of land and the iteration and upgrading of agricultural machinery products, a group of young dealers gradually grow up in market competition, Guo Jie is a representative of the new generation of dealers.

Growing up in the family of agricultural machinery,his childhood is influenced by his  father's engagement an agricultural machinery dealer, for agricultural machinery sales work has a deep feeling for him , at the age of thirty, Guo Jie took over the burden from his father's hands, this is eight years ago. In the process of selling agricultural machinery these years, Guo Jie seeks value from user needs, constantly improves his service level, and keeps the turnover rising year after year.

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Sixian County, Suzhou City, Anhui Province, mainly cultivates wheat and corn. Guo Jie also mainly sells the cereal combine harvesters produced by Zhonglian Harvester. From 2015 to now, he has sold a total of more than 400 units, and at most, he can sell more than 80 units a year.

"Zhonglian Harvest is an old brand, not only I trust, users are also particularly recognized." Guo Jie said confidently. "Zhonglian harvest harvester is sold by word of mouth,customers from the user's word of mouth, will often sell out of stock. After so many years of selling Zhonglian Harvest wheat combine harvester, users have hardly reported any major faults. Moreover, Zhonglian Harvest's after-sales service is very timely, and the supply of parts has never been cut off." 

According to Guo Jie, during the busy season of farming every year, for some cross-regional users, the service team of Zhonglian Harvest will send its own maintenance team to follow up the service, where there is a fault can be timely maintenance,as not to delay the user's working time, widely praised by users.

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In 2023, Zhonglian Harvest launched its new 4LZ-9L self-propelled grain combine harvester, and Guo Jie was full of praise for the product. "The new product design is very reasonable, especially the ability to harvest multiple crops, the harvest efficiency is very high,  and can bring more revenue to the user. We had two customers last year who bought the combine harvester and harvested corn kernels as well as wheat. It was a very good return."

Different from his parents, Guo Jie as a young generation of agricultural machinery dealers has his own unique thinking and ideas. In recent years, Guo Jie has actively developed new media channels for publicity. He often lowers his head and replies to messages with his mobile phone. He is very embarrassed to say, "These are all users of TikTok who come to consult us when they have problems or are interested in some products. Through new media, Guo Jie has broken the traditional model of agricultural machinery dealers only limited to offline sales, extending the market to further regions.

"The wine is not afraid of the deep alley, the quality of the Zhonglian harvest is acclaimed." "In addition to reliable quality, their service is even more. Having cooperated with Zhonglian Harvest for so many years, we have nothing to say about service. It is therefore, we sell Zhonglian harvest products not only rest assured, and worry less!" 

Over the years, Zhonglian Harvest and its distributors have been customer-centric, creating value for users,and providing excellent products and services. Zhonglian Harvest has won the trust and praise of many users, and will continue to make efforts to provide better services and products for users in the future.